by Peter Prevos | Mar 13, 2023 | Data Science, Innovation, Magic, Math, Medicine
The magician introduces three cups and some little balls. She waves her magic wand and commands the balls to ma- terialise from her hands and rematerialise under the cups. The props seem possessed by supernatural powers as they appear, disappear and penetrate solid...
by Stefan Thomke and Jason Randal | Mar 1, 2023 | Creativity, Innovation, Magic
Why do certain product and service experiences seem to have that undeniable “wow” factor, while others disap-point customers? Perhaps there’s no better place to turn to than the world of magic. Below, Stefan Thomke and Jason Randal consider that...
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